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Advancing Net Positive - Driving Profit with Purpose

Fujitsu's Advancing Net Positive Agenda, developed and researched by Economist Impact, is a first-of-its-kind toolkit designed to guide business leaders in advancing toward Net Positive - creating value for communities and the environment while ensuring profitability and resilience.

List of articles

Solving societal issues or achieving business growth

Many companies struggle to balance business growth with contributing to society and the environment. This article will showcase how Fujitsu is overcoming these challenges, using specific examples.

June 30, 2025

Resilience and AI: How smart retailers are combating tariffs

AI can offer some much-needed resilience for retailers and CPG businesses looking to address this challenge of tariff volatility. This report explores how smart retailers can use AI to combat tariffs and optimize sourcing, providing a roadmap for AI-powered resilience.

June 26, 2025

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Why your AI proof of concept isn't enough – and how to fix it

AI is transforming industries at an unprecedented pace, creating both immense opportunities and significant challenges for today's business leaders.
This report cuts through the hype surrounding AI, providing valuable insights and expert opinions on the key trends shaping the future of business.

June 26, 2025

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Rewriting the pricing playbook: How AI is turning data into dynamic pricing power

Simply put, outdated pricing strategies could be costing you. The good news is that AI can help transform your pricing into a data-driven science, unlocking dynamic strategies that maximize your margins. This report explores how to successfully approach this challenge.

June 26, 2025

The business case for Net Positive: How organizations can thrive in a resource constrained world

Transform sustainability with AI. This report explores Net Positive practices which drive revenue, support ESG goals, and create positive impact.

June 26, 2025

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Unlocking continuous growth: "Data & AI-native" business process transformation

As AI proves its power, it's crucial to reimagine business processes around human-AI collaboration. Learn how to build Data & AI-native operations through unified transformation across data, IT architecture, and security, driving continuous growth.

June 26, 2025

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Business transformation in the age of AI

AI is driving a business revolution, transforming workflows, decisions, and outcomes. Discover how to navigate this shift and make smarter, future-ready choices.

June 26, 2025

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Quantum Inspired Optimization: Driving breakthroughs for business challenges

Quantum-Inspired Optimization (QIO) offers a new approach to tackle your complex business challenges faster and more effectively. This report explores how QIO can deliver game-changing results for your business.

June 26, 2025