Rewriting the pricing playbook: How AI is turning data into dynamic pricing power

Report | 2026-06-26

10 minute read

Simply put, outdated pricing strategies could be costing you. The good news is that AI can help transform your pricing into a data-driven science, unlocking dynamic strategies that maximize your margins. In this article Brian Love, Partner at Uvance Wayfinders, explores how to successfully approach this challenge.

Take a look to learn how to:

• Move beyond automation: Leverage AI for complex decision-making, unlocking 10x returns or more.
• Optimize category-wide pricing: Integrate consumer behavior, supplier data, and cost structures to maximize profitability across your entire product portfolio.
• Implement dynamic, in-store pricing: Utilize electronic shelf labels and real-time data to create targeted, personalized offers that drive conversions.
• Empower your sales team: Equip them with AI-powered recommendations for winning bid prices, ensuring consistency and maximizing revenue.
• Transform pricing talent: Evolve your team from execution-focused operators into analytical advisors.

Download the full report to unlock the AI-driven pricing secrets which can transform your revenue generation.

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Uvance Wayfinders
Consulting by Fujitsu

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Rewriting the pricing playbook How AI is turning data into dynamic pricing power

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