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Unlocking continuous growth: "Data & AI-native" business process transformation

As AI proves its power, it's crucial to reimagine business processes around human-AI collaboration. Learn how to build Data & AI-native operations through unified transformation across data, IT architecture, and security, driving continuous growth.

List of articles

Transforming the Digital Core in the Age of Generative AI

This paper argues that firms must move beyond IT modernization to an AI-Native platform for sustainable value creation in the generative AI era.
In the lobby of a modern building, a man with glasses gazes at a woman, who is smiling and speaking to him.

Sustainable Growth: Unlocking the Net Positive Advantage

Laura Bonamici of Fujitsu explains Net Positive as key to sustainable growth and competitive advantage. It's a business model for actively creating positive social and environmental impact, driving future success.
Laura Bonamici

Thriving： in the age of AI｜Insights from the Founder of the Global Peter Drucker Forum

The founder of the Global Peter Drucker Forum says corporate leaders in the AI era must reshape the fundamentals of management.
Richard Straub

From Smart Cities to Net Positive Results

Cities face complex challenges like climate change and aging infrastructure. This paper proposes a "Net Positive City" model, leveraging AI and Digital Twins for systemic transformation to build a healthier, more resilient urban future.
Urban landscape of an architectural model. A person holding documents stands in the background.

AI in action: Cross-industry collaboration and real-world impact

In Fujitu Technology and Service Vision 2025, we highlight two inspiring customer stories that illustrate how AI empowers organizations to overcome challenges.
Diverse commuters: child, cyclist, walker, scooter rider.

Overcoming the company size dilemma: A roadmap for sustainable business transformation

A survey by the Economist Impact uncovers the "company size dilemma" hindering Net Positive achievement. This article dives deep into practical solutions for overcoming large enterprises' resistance to change and SMEs' budget constraints, paving the way for sustainable business growth.
A man and a woman in business suits walk and talk on an outdoor walkway. The man holds a tablet.

Solving the "Tariff Puzzle" in an era of uncertainty with data & AI-driven supply chains

Companies need to strengthen their preparations for "geoeconomic" risks, where geopolitics and economics converge. Fujitsu supports supply chain resilience improvement and optimal decision-making with data and AI.
Digital map of the world with glowing lines and dots connecting continents, representing global network and data flow.

Working with agentic AI and its potential risks

Fujitsu's annual tech publication explores the future of work, where humans and AI agents work together.
Silhouette of a person standing on a wet beach at night, with city lights in the distance.

People and AI: Fujitsu's vision for the future of business

Fujitu Technology and Service Vision illustrates how the future of business is transformed by AI.
Woman by rainbow light wall on sunset beach

Financial Services DX2.0: A Future Strategy Co-Created with AI Agents

AI is evolving from a tool into a business co-creation partner. This paper introduces "Financial Services DX2.0," the next wave of industry transformation. We propose a future strategy that places AI at the core of creating new value and offer key recommendations for making this vision a reality.
Two curved blue glass buildings against a clear blue sky, showcasing futuristic architectural design.

Delivering Value in a World with AI Agents: A Fujitsu and Microsoft Collaboration

Fujitsu & Microsoft showcased a JAL cabin crew AI app at Microsoft AI Tour. AI agents need training. Partnership offers diverse solutions.
Fujitsu Takabayashi, Microsoft Japan Tomoyama

Key Barriers and How Companies Can Overcome Them

Net positive offers benefits to both businesses and society/environment, yet many companies struggle to achieve it. What are the barriers?　This article explores the top internal barriers and offers 3 practical actions to move forward.
Two women review a tablet on a modern balcony.

Addressing AI's Power Consumption Challenges Fujitsu's Three Energy-Saving Technologies

While the evolution of AI holds the key to industrial transformation, its escalating energy consumption presents a significant challenge. Fujitsu is actively engaged in research and development of various energy-saving technologies within the infrastructure domain that supports AI computations.
Abstract 3d render of techno mega city.

Solving societal issues or achieving business growth

Many companies struggle to balance business growth with contributing to society and the environment. This article will showcase how Fujitsu is overcoming these challenges, using specific examples.
Takashi Yamanishi

Resilience and AI: How smart retailers are combating tariffs

AI can offer some much-needed resilience for retailers and CPG businesses looking to address this challenge of tariff volatility. This report explores how smart retailers can use AI to combat tariffs and optimize sourcing, providing a roadmap for AI-powered resilience.
Computer chip with digital data flowing through circuit board.

Why your AI proof of concept isn't enough – and how to fix it

AI is transforming industries at an unprecedented pace, creating both immense opportunities and significant challenges for today's business leaders.
This report cuts through the hype surrounding AI, providing valuable insights and expert opinions on the key trends shaping the future of business.
Abstract digital display of data charts and graphs.

Rewriting the pricing playbook: How AI is turning data into dynamic pricing power

Simply put, outdated pricing strategies could be costing you. The good news is that AI can help transform your pricing into a data-driven science, unlocking dynamic strategies that maximize your margins. This report explores how to successfully approach this challenge.
Digital eye with binary code iris.

The business case for Net Positive: How organizations can thrive in a resource constrained world

Transform sustainability with AI. This report explores Net Positive practices which drive revenue, support ESG goals, and create positive impact.
DNA strand covered in lush greenery and small flowers.

Unlocking continuous growth: "Data & AI-native" business process transformation

As AI proves its power, it's crucial to reimagine business processes around human-AI collaboration. Learn how to build Data & AI-native operations through unified transformation across data, IT architecture, and security, driving continuous growth.
Aerial view of a highway junction at night with light trails from cars.

Business transformation in the age of AI

AI is driving a business revolution, transforming workflows, decisions, and outcomes. Discover how to navigate this shift and make smarter, future-ready choices.
Abstract digital technology background with glowing lines and particles.

Quantum Inspired Optimization: Driving breakthroughs for business challenges

Quantum-Inspired Optimization (QIO) offers a new approach to tackle your complex business challenges faster and more effectively. This report explores how QIO can deliver game-changing results for your business.
Close-up of a blue computer circuit board.

The hidden ROI of employee experience: Driving productivity and innovation through human-centric leadership

Happy employees drive business performance and Employee Experience Management (EXM) can be crucial for your innovation and agility. This report explores the hidden ROI of employee experience.
Interior view of a modern office building with people walking on different levels.

Fujitsu ultrasound AI outperforms sushi chef’s judgement on fattiness of tuna

Fujitsu has launched a machine that uses ultrasound and AI to analyze the fattiness of a tuna.
Interface showing results of ultrasound AI analysis

Space Weather Prediction: A Future Powered by Explainable AI

Fujitsu, in collaboration with Tokai National Higher Education and Research Organization and JAXA, aims to improve the accuracy of solar flare prediction, contributing to the reduction of losses in the space business and ensuring the safety of astronauts.
Solar flare

Pioneering New Business in the "Space Data Frontiers"

Fujitsu launches new "Space Data Frontiers" research initiative. Focusing on real-time satellite data via onboard AI and advanced space weather forecasting, leveraging data processing for new space business.
Chiaki Mukai

A Future Strategy Powered by AI and Net Positive Thinking

This paper offers 3 perspectives to harness AI for social value and create a virtuous cycle of trust, enabling sustainable, trusted management.
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Data is essential in promoting a net positive approach

Unlock the future with data. Discover Fujitsu's DX strategy for achieving net positive, packed with practical knowledge and insights, in our latest report.
Aerial view of tea plantation.

AI Agents and the Transformation of the Financial Industry

AI agents are transforming financial services, boosting efficiency, customer experience, and risk management while enabling new service innovation. Fujitsu empowers clients to co-create the future of finance.
Abstract purple and blue ribbons

6 key agenda items for CROs

In today's increasingly uncertain business environment, the role of the CRO (Chief Revenue Officer) is becoming even more important. This report presents a comprehensive overview of the mission of the CRO, incorporating Fujitsu’s practical knowledge to highlight the impact that the CRO has on revenue, and the six key agenda items being addressed by CRO Shunsuke Onishi of Fujitsu Limited.
Shunsuke Onishi

CES 2025: At the Forefront of Global Innovation – Unveiling Future Business Opportunities

At CES 2025, the world's largest technology event, held in Las Vegas, Fujitsu hosted a panel session featuring two experts who have been closely following the event for years. The session explored the future of technology, as revealed by the trends and innovations showcased at CES.

Advancing Net Positive - Driving Profit with Purpose

Fujitsu's Advancing Net Positive Agenda, developed and researched by Economist Impact, is a first-of-its-kind toolkit designed to guide business leaders in advancing toward Net Positive - creating value for communities and the environment while ensuring profitability and resilience.
An aerial view of two curved highways crossing the water.

A Net Positive imperative: Why and how business must lead on sustainable, people-centered growth

Fujitsu Net Positive Index reveals a significant gap between intention and action. Embracing Net Positive is not just for ethical benefits but also crucial for long-term business success.
Aerial view of a road bordered by water on both sides. Lush green vegetation lines the road, and a white van is traveling down the center.

The Net Positive mindset: Why building a better world builds a stronger business

This article advocates for a “Net Positive” approach, which not just beneficial for the planet but also crucial for long-term business success and building a stronger, more admired company.
A stunning landscape design featuring modern architecture seamlessly integrated with lush greenery and walkways.

Expanding alliance with AWS to strengthen support for business transformation

Fujitsu and Amazon Web Services(AWS) have signed a strategic global collaboration agreement to accelerate their efforts in helping customers transform their businesses.
The atmosphere of the Amazon Web Service event

An Introduction of Modernization Efforts toward "3X" Transformation with AI

Fujitsu participated in Amazon Web Services' (AWS) re:Invent 2024 in Las Vegas, showcasing its AI-powered modernization approach to accelerate digital transformation. A dedicated session highlighted Fujitsu's commitment to supporting customers’ transformative journeys through modernization.
The atmosphere of the Amazon Web Services event

Designing the Future of Intelligent Manufacturing with Generative AI

Generative AI is revolutionizing intelligent manufacturing! Learn how Fujitsu is designing the future with this transformative technology, exploring real-world case studies from global lighthouses and showcasing our innovative AI agents like Kozuchi. Discover how generative AI boosts productivity, sustainability, and resilience.
A female engineer uses a tablet to review a digital twin in an AI-powered intelligent manufacturing environment.

Fujitsu Tackles Proprietary AI: AI + World-Leading Tech

Technology Strategy Briefing Report - December 2024
This report summarizes a technology strategy briefing held in December 2024, focusing on cutting-edge technologies and their business applications. Key areas covered include: generative AI frameworks, multi-agent AI systems, and quantum computing. Specific use cases illustrating the practical business applications of these technologies were presented.

Future-proofing data-driven management for sustainable corporate value enhancement

In this era of unprecedented shifts, which is likely to continue for the foreseeable future, companies are being asked to commit to sustained improvement in corporate value.
In this article, Takeshi Isobe, Executive Vice President and CFO (Chief Financial Officer) of Fujitsu, confronts the age of drastic change head-on, taking us on a journey into the data and technology that is driving opportunities for improvements in sustainable corporate value, the deployment and challenges of an Enterprise Resource Planning (ERP) system that makes the most of data as a strategic asset, the goals of data-driven management, and the potential for using artificial intelligence (AI) to refine the true value of data-driven management.
Takeshi Isobe

COP 29: Accelerating Green Action with Digital Technology

In this article, we’ll take a look at the Japan Pavilion, where Takashi Yamanishi, EVP and CSSO, spoke about the Company’s efforts in business-to-business data linkage to visualize C02 emissions across the supply chain.
The atmosphere at the Cop29 event venue.

Innovation Begins at Home

The Global Peter Drucker Forum (GPDF) is often referred to as the "Davos of Management Thinking". Fujitsu participate this event and discussed how organizations can foster innovation while maintaining a human-centric approach to leadership and management.
The Global Peter Drucker Forum

Legal DX creates new business opportunities in an increasingly complex global business environment

As we enter an era of discontinuous change, the pressure on legal departments to respond quickly to changes and manage risk with high accuracy is increasing, making its role in management functions ever more important. Responding to these requirements means undergoing a pivotal “legal DX” transformation through increased use of data and technology. Kyoko Mizuguchi, General Counsel, shares insights on Fujitsu's practical knowledge and challenges in legal DX, business contributions, and the direction of generative AI in legal functions.
Kyoko Mizuguchi EVP and General Counsel, Fujitsu Limited

AI, Quantum and the Promise of Net Positive Supply Chains

Introducing the importance of net-positive supply chains and the role of technology in achieving it.
Aerial view of two curved highways crossing over water

Data and AI-driven marketing transformation: the engine that drives value creation management

In today's era of rapid change, the role of marketing has become bigger and more complex than ever before. Marketing transformation that improves management predictability with precise and deep insights based on technology and data is essential. In this report, we provide a comprehensive overview of the challenges and effects of our company's marketing transformation.
Hand pointing at charts on a tablet

The BANI era is here—and a data-driven supply chain has never been more crucial

To make the era of rapid change known as "BANI" an opportunity to increase corporate value, it is essential to make constant changes that enhance management resilience. Part of this transformation is the restructuring of the supply chain. In this report, Takashi Yamanishi of Fujitsu CSSO presents practical insights that lead to sustainability transformation (SX) and sustainable growth through data-driven supply chain transformation to strengthen management.
Takashi Yamanishi

Becoming Positive about Net Positive

Vice President Onishi and Executive Officer Yamani attended Sustainability Week, engaging in discussions with global sustainability leaders and experts on practical strategies for a sustainable future.
Sustainability Week: Countdown to COP29 in Amsterdam

Reimagining Digital Darwinism can put your organization on an evolutionary path

Fujitsu's C-Suite executives share insights into Fujitsu's transformation, speaking candidly about the challenges, opportunities, and overall vision for the future. In this report, we join CDXO and CIO Yuzuru Fukuda as he sheds light on the Fujitsu approach towards value creation, focusing on the importance of purpose and management-led change based on practical knowledge of DX.
Yuzuru Fukuda, Corporate Executive Officer, Fujitsu Ltd.

Addressing Common Concerns in Implementing Gen AI Solutions: A Practical Guide

Sohan Domingo shares insights on overcoming challenges in implementing Generative AI solutions and how to fully leverage AI's potential for your organization.

2024 Fujitsu SX Survey: Charting a course for change

Explore the 2024 Fujitsu SX Survey, which compiles results from a survey of 600 executives across 15 countries. The report reveals that the key to balancing Sustainable Transformation (SX) with business growth lies in “data-driven collaboration” beyond organizational boundaries. Discover insights for accelerating your SX initiatives.
A view from the deck of a yacht sailing in calm waters

Why it’s crucial to build confidence in AI

AI is poised to transform our world – but we can only unlock its benefits if we build confidence in how it will be used. Catch up on valuable, expert insights to help build that confidence and accelerate your AI adoption.
Image of Artificial Intelligence

AI: The Digital Age's Gutenberg Printing Press

Graeme Beardsell, CEO Asia Pacific shares insights on how, like the Gutenberg printing press, AI represents a technological revolution with far-reaching implications.

Creating a borderless world: three technologies that can help eliminate society’s digital divides

Mahesh Krishnan, CTO of Oceania at Fujitsu, shares insights on creating a borderless world with technologies that can help eliminate society’s digital divides.
Mahesh Krishnan

Fujitsu Joins COP28 to Share Its Vision for a Decarbonized Society

During the 28th Conference of the Parties to the UN Framework Convention on Climate Change (COP28), Fujitsu participated in a panel discussion at the Japan Pavilion.
COP28UAT flag

Four ways to speed up sustainability

Digital and financial experts, academics, and NGO leaders share insights to accelerate your sustainability transformation. Based on a panel session at WEF 2024, discover why collaboration, data sharing, and the right digital tools are crucial enablers of sustainability.
Panel discussion at the 2024 World Economic Forum

How AI creates more sustainable customer journeys

Durga Kota, CTO of North America at Fujitsu, shares insights on how to leverage Artificial Intelligence (AI) to build efficient and sustainable customer journey.
Durga Kota,Americas Region Chief Technology Officer,Fujitsu North America, Inc.

Fixing Gen AI trust issues: three focus areas to keep on your radar

John Walsh, CTO Europe at Fujitsu, shares insights on focus areas to keep on your radar while working with Generative Artificial Intelligence (GenAI).
John Walsh

Sustainability Transformation requires a united front

Unveiling Fujitsu's initial survey results from C-suite executives across 15 countries. Discover how sustainability is no longer a 'nice-to-have' but a 'must-have' for business growth.
Photographs of the Northern Lights and winter mountains

Ideas, hope and the importance of innovation: Fujitsu at Thinkers50

Innovation is central to Fujitsu’s purpose, and to solving the challenges that face our societies. Fujitsu is proud to support the Thinkers50 Innovation Award, presented in London. SVP Ichiro Aoyagi reflects on the event and the importance of innovation.
Ichiro Aoyagi

Being bolder: Why leaders must drive sustainability transformation to address the climate emergency

Fujitsu’s Ichiro Aoyagi recently spoke at the EU Tech for Climate Action Conference in Brussels. In this article he shares three key insights from the event on technology innovation, collaboration, and building confidence in change.
Ichiro Aoyagi

Fujitsu CTO on Open Source

Fujitsu is committed to fostering a sustainable world through innovation and trust-building. The company believes that open-source technologies are instrumental to this vision.We recently had the opportunity to speak with Vivek Mahajan, the Executive Officer and Senior Executive Vice President Chief Technology Officer at Fujitsu, about an exciting new open-source project.
Image of Vivek Mahajan, CTO at Fujitsu

Happier employees can have a positive impact on your value chain

Caro Moore, Head of Digital Workplace Portfolio APAC and Dr. Anthony Wang, Head of Healthy Living Portfolio APAC at Fujitsu, shares insights on how happier employees can have a positive impact on your value chain.
Caro Moore and Anthony Wang

A financially sustainable approach to carbon neutrality

Johan Carstens,Head of Smart Factory at Fujitsu,shares insights on how to find a financially sustainable approach to carbon neutrality.
Johan Carstens

Our three guiding principles to unlocking sustainability success

Valérie Oosterhoff, Partner Development Director at Fujitsu, speaks about three guiding principles to unlock sustainability success and the importance of embracing collaboration for successful Sustainability Transformation.

The Head of Fujitsu Research Talks about the Future of Generative AI

Seishi Okamoto, Executive Vice President of Fujitsu, who leads Fujitsu Research, told us about some of the ways in which companies are working with generative AI.
Seishi Okamoto

Fujitsu Uvance: Where technology meets sustainability

Fujitsu’s Yoshinami Takahashi explains how tech is helping customers to achieve sustainable growth.
Yoshinami Takahashi
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