Managing the shopper journey in a connected world

Connected commerce experiences

Shoppers don’t think about channels or use cases, they think about the overall shopping experience, be it online, on an app, in store or on the doorstep. It's about building the end to end connected systems and data flows to help them navigate a seamless shopping journey - easy to set up, easy to use and easy to change.

Fujitsu, GK Software and partners give you the commerce platform, dynamic pricing, cashless services and AI-driven solutions to join up the shopping journey end to end, drive up basket sizes, personalise the experience and create loyal customers who keep coming back. We focus where we can deliver most benefit to our customers, their employees and consumers.

Featured Offerings

Unified Commerce

Building the commerce foundations to support an end-to-end shopper journey, across mobile, store and fulfilment – seamless, personalized and sustainable.

AI Technologies and Solutions

We support the creation of new services and businesses that improve daily convenience and enhance people's abilities and knowledge through various business-specific AI technologies, including generative AI, action recognition AI, and demand forecasting.

Seamless shopper journeys

Deliver a joined-up experience

Meet consumer expectations by providing a seamless shopper journey across all touchpoints.

Woman smiling and managing inventory with a tablet in a retail store

Increase performance

Increase basket size and drive revenue and profit growth.

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Manage change easily

Introduce new functionality and experiences cost-effectively to stay ahead of the competition and to meet changing consumer expectations.

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Be a unified commerce retailer

Migrate from a channel-led operation to a customer-centric business.

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News

May 27, 2025Press ReleasesGK Software becomes a Fujitsu company

Customer stories

United Super Markets Holdings Inc.

Rapid introduction of a “Scan & Go” smartphone app has revolutionized the customer shopping experience at United Super Markets in Japan

Reitan Convenience Sweden

Advanced store operation services, with central and local application management and development, real time data transfer, and the end-to-end ownership and project Management of store IT.

Related services

Cost-efficient retail operations

Fujitsu’s AI-driven solutions and deployment expertise help retailers streamline their operations.

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Future-ready retail platforms

Stay ahead of the curve and adapt to evolving customer expectations.

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Personalized customer marketing and insights

In a competitive retail environment, understanding your customers’ behaviour is key.

Find out more here

Web enquiries

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